Analyze RCKY

ShareShare on WhatsApp Share on Facebook Share on X

Equity Research · Deep diveIT-2026-RCKY · 2026-07-30

Rocky Brands, Inc. (RCKY)

Consumer CyclicalFootwear & AccessoriesNasdaqGSMarket cap $367.66M

$49.10

+14.91%

Analyst-style PDF, emailed within minutes

65/100

Positive bias

Automated weighted score · not a recommendation

Price source: Yahoo · live price · as of 23:00 · Data: Yahoo · SEC EDGAR · FINRA · Wikidata

About the company

Market cap

$367.66M

P/E

19.88

Beta

2.36

Employees

2.20K

Sector: Consumer CyclicalIndustry: Footwear & AccessoriesExchange: NasdaqGSCountry: United StatesFounded: 1932 Website

What the company does

Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel in the United States, Canada, the United Kingdom, and internationally. It operates through Wholesale, Retail, and Contract Manufacturing segments. The Wholesale segment offers products, which includes sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, mass merchants, uniform stores, farm store chains, specialty safety stores, specialty retailers, and online retailers in retail locations through a range of distribution channels. Its Retail segment sells its products direct sales to consumers through its websites comprising rockyboots.com, georgiaboot.com, durangoboot.com, muckbootcompany.com, xtratuf.com, lehighoutfitters.com, lehighsafetyshoes.com, and slipgrips.com; and third-party marketplaces and Rocky Outdoor Gear Stores. The Contract Manufacturing segment include private label sales and sales to customers which are contracted to manufacture a specific footwear product for a customers. This segment also sells to the U.S. Military. It serves industrial and construction workers; hospitality industry workers, such as restaurants or hotels; farmers and ranchers; hunting, fishing, camping, and hiking enthusiasts; law enforcement, security personnel, and postal employees; and for the U.S. military personnel. The company sells its products under the Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Ranger, and Michelin brand names. The company was formerly known as William Brooks Shoe Co. Rocky Brands, Inc. was founded in 1932 and is headquartered in Nelsonville, Ohio.

Day range

$47.42$50.73

52-week range

$22.21$50.73

Price alert on RCKY

Get an in-app and mobile alert every time RCKY crosses a price you set.

Loading short data…

RCKY · Chart

Loading chart…

SMA20 SMA50 SMA200

Charts by TradingView

Support & resistance

Key trading levels, by timeframe

Day

Swing

Computing levels…

The technical signal compass

Sign up free and build your own trading bot with full backtesting. Live bots, real-time alerts and the bot gallery — with a Pro subscription.

Free sign-up

Rocky Brands, Inc. (RCKY) is trading around $49.10 (+14.91% on the last session). Its 52-week range runs from $22.21 to $50.73. Technically: 9 buy signals, 3 sell and 0 neutral. It belongs to the Consumer Cyclical sector (Footwear & Accessories), with a P/E of 19.9 and a 368M$ market cap. Data sourced from Yahoo · live price as of 23:00. This is data analysis only, not advice or a recommendation.

RCKY stock FAQ

What is RCKY's current price?

RCKY is trading around $49.10 (+14.91%), as of 23:00 per Yahoo · live price.

What is RCKY's 52-week price range?

Over the last 52 weeks RCKY ranged between a $22.21 low and a $50.73 high.

Which sector does RCKY belong to?

RCKY belongs to the Consumer Cyclical sector, Footwear & Accessories industry.

Disclosure & disclaimer: All information, scores, signals and trade plans on this site are produced by an automated algorithmic system and are based on technical and quantitative data only. They do not constitute investment advice, investment marketing or a recommendation to act, and are not a substitute for personal advice from a licensed professional that accounts for your needs and circumstances. We are not investment advisors. Trading securities involves substantial risk, up to the loss of your entire investment; every decision and action is your sole responsibility. i-trade and its operators bear no liability for any direct or indirect damage arising from reliance on this information.

0 買買 0 $ ▼ ↑ 0 % ₿ ₿ % 0 ↑ ▼ $ 0 買買 0 $ ▼# € € # ◇ 1 ▲ ↓ 売 1 1 売 ↓ ▲ 1 ◇ # € € # ◇ 1買 0 0 買 ↑ % 0 ▼ ₿ $ $ ₿ ▼ 0 % ↑ 買 0 0 買 ↑ %€ ↓ ↓ € ▲ 売 # 1 1 ◇ ◇ 1 1 # 売 ▲ € ↓ ↓ € ▲ 売0 ▼ ▼ 0 0 ₿ 買 % $ ↑ ↑ $ % 買 ₿ 0 0 ▼ ▼ 0 0 ₿↓ 1 1 ↓ # 1 € 売 ◇ ▲ ▲ ◇ 売 € 1 # ↓ 1 1 ↓ # 1▼ % % ▼ 買 $ 0 ₿ ↑ 0 0 ↑ ₿ 0 $ 買 ▼ % % ▼ 買 $1 売売 1 € ◇ ↓ 1 ▲ # # ▲ 1 ↓ ◇ € 1 売売 1 € ◇% ₿ ₿ % 0 ↑ ▼ $ 0 買買 0 $ ▼ ↑ 0 % ₿ ₿ % 0 ↑売 1 1 売 ↓ ▲ 1 ◇ # € € # ◇ 1 ▲ ↓ 売 1 1 売 ↓ ▲₿ $ $ ₿ ▼ 0 % ↑ 買 0 0 買 ↑ % 0 ▼ ₿ $ $ ₿ ▼ 01 ◇ ◇ 1 1 # 売 ▲ € ↓ ↓ € ▲ 売 # 1 1 ◇ ◇ 1 1 #$ ↑ ↑ $ % 買 ₿ 0 0 ▼ ▼ 0 0 ₿ 買 % $ ↑ ↑ $ % 買◇ ▲ ▲ ◇ 売 € 1 # ↓ 1 1 ↓ # 1 € 売 ◇ ▲ ▲ ◇ 売 €↑ 0 0 ↑ ₿ 0 $ 買 ▼ % % ▼ 買 $ 0 ₿ ↑ 0 0 ↑ ₿ 0▲ # # ▲ 1 ↓ ◇ € 1 売売 1 € ◇ ↓ 1 ▲ # # ▲ 1 ↓0 買買 0 $ ▼ ↑ 0 % ₿ ₿ % 0 ↑ ▼ $ 0 買買 0 $ ▼# € € # ◇ 1 ▲ ↓ 売 1 1 売 ↓ ▲ 1 ◇ # € € # ◇ 1

Building the strategy

RCKY stock FAQ

What is RCKY's current price?

RCKY is trading around $49.10 (+14.91%), as of 23:00 per Yahoo · live price.

What is RCKY's 52-week price range?

Over the last 52 weeks RCKY ranged between a $22.21 low and a $50.73 high.

Which sector does RCKY belong to?

RCKY belongs to the Consumer Cyclical sector, Footwear & Accessories industry.

Analyze RCKY

Rocky Brands, Inc. (RCKY)

About the company

RCKY · Chart

Support & resistance

The technical signal compass

RCKY stock FAQ

Rocky Brands, Inc. (RCKY)

About the company

RCKY · Chart

Support & resistance

The technical signal compass

RCKY stock FAQ

Income statement analysis

Institutional & insider data

Full analyst coverage